1951 Bread For Energy Series (D290-12)

A vintage-style poster featuring George Mikan, a former Minneapolis Lakers basketball player, holding a basketball. The poster notes that he was voted the greatest player of the last fifty years and includes the slogan 'BREAD for ENERGY' at the bottom.
A vintage trading card featuring Joe Fulks, a basketball player for the Philadelphia Warriors, holding a basketball. The card highlights that Joe Fulks is one of the all-time greats and includes a slogan, "BREAD for ENERGY," with a colorful design.

Joe Fulks

1951 Bread For Energy

The Bread For Energy series consists of 42 different multi-sport and Hollywood celebrities. The 2 3/4" by 2 3/4"  labels were distributed on the ends of loafs of various brands of breads and bakeries, including Junge’s Bread.  These red, yellow and blue "cards" depict film actors, football players, wrestlers, boxers and four basketball players. Backs are blank and unnumbered.

Vintage basketball card featuring Bob Davies in a shooting stance, holding a basketball, with red and blue background and yellow border, promoting 'Bread Energy'.

Bob Davies

Vintage advertisement featuring children, with the text 'Hey Kids Your Favorite Star on Every Loaf of... Junge's Bread' and images of young boys, each paired with sports or action-themed captions.

Uncut Label Sheet And Advertising Poster

The above 14 inch by 22 inch piece is an uncut bread-end label sheet and advertising poster for the 1950-51 Bread For Energy”. This sheet promoted the set that was included in loafs of Junge’s Bread.

Vintage basketball team promotional sign featuring Dick McGuire from New York, with an illustration of him in a New York basketball uniform holding a basketball. The sign includes a quote about McGuire and the phrase 'Bread for Energy' at the bottom.

Dick McGuire